About 20 years ago, we stopped a little scam going on among a handful of delis. We thought we'd seen the end of it, but it's back.

A deli man puts Boar's Head Ovengold turkey in the case, but when you ask him for it, he sneaks some cheapo turkey on the slicer, and hands you that. The old flim-flam. Money in his pocket, garbage in your sandwich.

We think it's time we taught these little piggies a lesson. So next time you ask for Boar's Head Ovengold Turkey or Deluxe Ham, just as he puts it on the slicer, demand he shows you the Boar's Head brand on it.

No brand, no sale. Leave the store immediately and call us at 1-877-Flim-Flam. He'll soon be a deli man who used to sell Boar's Head. And for giving him his just reward, we'll reward you, and chalk one up for the good guys.